Coaching Feedback

Strategies for Getting Feedback from the People You Coach

Available free until 23 February and then exclusive to UK Coaching Subscribers. Gathering feedback can feel dull and monotonous. Practical tips emphasise the importance of employing creative methods to encourage collaboration, engagement and constructive responses

Most people are used to giving feedback and regularly do so in their rest of their lives, such as by providing a review on TripAdvisor, giving a star rating for a service, completing online surveys for purchases, or even making a complaint about poor service. Giving feedback on your sessions should be as natural as any of the above.

Find some inspiration in the following selection of ideas.

  1. Get the people who attend your sessions to take a photo that represents what they liked or disliked in the session.
  2. Ask adults to film themselves highlighting key takeaways, enjoyable moments, areas they might like to change and suggestions for the next session. Don’t forget to ask them to share it with you as a coach. 
  3. Use social media voting or a poll, especially if you’re keen to try something new or would like an idea of what people might prefer in upcoming sessions. Could measure enjoyment, level of challenge, intensity, or what people gained from the session.
  4. Use feedback cards! Nobody likes to fill in complicated or mundane forms, so providing a blank postcard for people to draw, write, comment, or quote on can make the feedback process more enjoyable. Alternatively: make a mark on a whiteboard to vote in response to a question. These could also be words or smiley faces.
  5. Have a conversation with the people who attend your sessions, either in person, via live chat online or on the phone. This can give you an opportunity to ask specific questions and encourage them to share additional insight. It can also be useful for understanding the perspective of people who might be at risk of dropping out / have stopped attending.
  1. Make feedback part of sessions by including it in games and drills. You could try a shuttle run or race to put individual cones at a preferred station.
  2. An online survey. This can be useful if you would like people to feel as if they have the option to give feedback anonymously.  
  3. Use your observational skills to gauge how people feel about an activity / session. For tips on how to do this, check out Five Ways to Develop ‘The Art of Noticing
  4. Organise peer interviews! You can support the process by providing some basic questions for people to ask each other. Responses can be documented in writing, through recording voice notes or in video. If it helps the process, encourage them to have fun with filters and selfie frames. 
  5. Use informal opportunities to start a discussion in and around your session, such as when people have arrived early or at your end of season gathering.
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